STEAL THIS · CROSS-NICHE PATTERN
Green Screen Bot Audits — presenter exposing a public profile
From Zera Playbook v2 · source: manual · see original
Hook types
whistleblowerexposépublic-shaming-safe
01 · THE FRAMEWORK
Vertical 9:16. Creator green-screened over a leaderboard screenshot, points at a specific (anonymous/blurred) creator entry and walks through their poor comment-substance / authenticity score. Educational whistleblower tone. Names + faces blurred to avoid defamation.
02 · THE CTA PATTERN
Direct — 'check your actual score at the link'
03 · TRANSLATE IT FOR TRADERS
- The educational frame is the legal shield. "Here's how to spot a bot ring" beats "creator X is a fraud".
- Always blur faces + handle stems even when the creator is obviously identifiable. Defamation suits don't care about plausible deniability.
- The number-driven reveal ("authenticity 60", "comments substance 12") converts harder than narrative.
- Pair with a micro-creator counter-example ("5K followers, Score 92") so the takeaway is hopeful ("micro can win"), not just doom.
Want to use this pattern on your own brand deal?
Get your Zera Score, then learn to write to this framework in the course — the same one measured against the whole catalogue.