How is the Zera Score calculated?

From public data only: audience quality, engagement authenticity, niche fit, posting consistency and compliance signals. Rebuilt daily. It is the same checklist a Head of Affiliates runs, made instant. No private data, no pay-to-rank.

How is Zera different from HypeAuditor or generic influencer tools?

They are horizontal and don't understand trading. Zera is built only for the prop, forex and finance niche, so the score, the red flags and the niche-fit signal are tuned for how this industry actually works.

Does it work on a creator I've never scored before?

A creator already in the index returns a full Zera Score. A brand-new handle returns a live snapshot from public data, and the full score builds as Zera tracks them. Either way you get the audience and red-flag picture in seconds.

Does Zera track payouts or conversions?

No. Zera scores the public signals that predict a good partnership, not private payout data. It never claims to see what a firm pays or what a creator earns.

Zera is not self-serve and there is no trial. Prop firms and brokers get platform access by arrangement, priced against what they actually need, so the first step is a conversation: info@zeracreators.com.

●For prop firms, brokers and trading brands

We know which creators your competitors pay. And which ones are still free.

Scored on whether the audience is real, not on follower count. Tell us your market and we’ll show you both lists.

10,117trading creators mapped

21markets and languages

5,129scored on audience quality

1,318already promoting a firm

read from 112,307 of their own posts, across 64 firms we recognise on sight

Show me my market →

A reply from a person within one working day · Not self-serve · No pricing table

Who’s behind it

We don’t sell a tool we have never used. Zera runs its own trading-affiliate desk every day — this is the system behind it, now pointed at your market instead of ours.

The part nobody says out loud

Right now, picking a creator is a guess with a budget attached.

01You search a hashtag, sort by followers, and message whoever is at the top.
02They send you a media kit they wrote about themselves.
03You pay, and three months later you learn the comments were bought — or that they ran your competitor the same fortnight.
04And the creator who would have worked was never in your search at all, because they post in Portuguese.

None of that is a skills problem, and it is not a budget problem either. It is a coverage problem. Nobody had ever built the list.

So we built the list

From ten thousand handles to the twenty worth your week.

We map your market first

Every trading creator we can reach on TikTok, Instagram, YouTube and X — in the language your customers actually buy in, not just English. That is the part nobody does, and it is why your shortlist has always been short.

Then we tell you which ones are real

Each one scored on whether the audience is a real audience: comment depth, engagement that behaves like people, niche distance from trading, whether they still post, and what they claim on camera. Follower count is in there. It is not what decides.

Then you send a message that is not cold

Handles, where to reach them, and what they have already said about the firms you compete with. You open with something true about them instead of a template.

The Zera Score

One number. Everything that predicts a good partnership.

Rebuilt daily from public data. The same checklist a Head of Affiliates runs by hand, brought forward to ten seconds and applied to all of them instead of the six you had time for.

Audience qualityComment depth and real interaction, not just likes and passive views.

Engagement authenticityA real audience, or one that is bought and bot-inflated.

Niche fitHow close their audience sits to trading and prop.

ConsistencyDo they post, or did they post once and vanish.

Compliance riskClaims and red flags that could burn your brand.

Compared

A general influencer tool cannot see your competitors' roster.

HypeAuditor, Modash and Upfluence are strong at what they were built for: proving an audience is real, in any industry. Zera is built for one industry, and knows the firms in it by name.

	ZeraCreators	HypeAuditor · Modash · Upfluence
What it is built to answer	Which trading creator is worth a deal, and how to reach them	Whether an influencer's audience is real, in any vertical
Creator coverage	5,129 trading creators, every one scored on trading-specific criteria	Tens of millions of creators across every niche, indexed broadly
Knows prop firms as entities	64 firms recognised by name, CFD and futures, including twinned brands	Not modelled — a prop firm is just another advertiser
Who already promotes your competitor	1,318 creators mapped to the firms they actually mention	Not available — requires knowing the firms in the first place
What happened to a firm recently	1,596 dated, sourced facts — payout complaints, rule changes, pricing	Out of scope
Live promotional activity in the sector	433 offers tracked across the market, with start and end dates	Out of scope
How a creator is judged	Audience quality, engagement authenticity, consistency, niche fit, growth	Audience quality and fraud detection, tuned for consumer brands
Where the signal comes from	112,307 analysed posts — captions, transcripts and on-screen text	Profile and audience analytics

Figures in the Zera column are read live from the catalog each time this page loads — they are what the platform holds right now, not a screenshot. The right-hand column describes what those platforms are built for, taken from how they position themselves publicly; it is not an audit of their features.

You are probably thinking one of these

All three are fair.

“We already run an affiliate programme.”Then you have the door. This is the list of who is worth walking through it. A programme is a payout structure waiting for someone to arrive; it does not tell you which of ten thousand people to write to on Monday.

“Our team can find creators themselves.”Finding them is not the hard part — there are more than ten thousand and most are one search away. Knowing which two hundred are worth an email, in a language nobody on your team reads, is the part that takes a system and eighteen months.

“We tried an influencer platform.”They index beauty, fitness and gaming, and they sell reach. Ask one for a Portuguese-speaking futures creator whose audience is not bought. We built this because that question had no answer.

Access

Zera is not self-serve, and that is deliberate.

This runs for our own partnerships team every day. An outside firm gets it by arrangement, because what you need out of it — which markets, which firms to watch, what your compliance side will accept — is a conversation, not a checkbox on a pricing table.

Your firmBy arrangement

The scored creator catalogue, filters by market and niche, who already promotes whom, contacts and roster tracking — and us running it, because finding the creators is the half that needs the system and managing them is the half that needs a person.

Show me my market →

Catalogue figures measured 2026-08-27 and still growing. Nothing on this page is a projection.

Stop guessing which creators are worth a deal.

One form, four fields, and a reply from a person who has already looked at your market.

Show me my market →